Sustainable Operations, Safe Practices & Industry Growth

As we continue to accelerate our momentum, I’m pleased to share key updates that reflect Lubrex’s focus on innovation, operational excellence, and sustainable growth. From strengthening our environmental performance at the factory level to elevating workforce safety and deepening our presence in Southeast Asia, each milestone reinforces our commitment to customers and partners worldwide. Together, we’re shaping a stronger, smarter, and more sustainable Lubrex.

Shaukath Assadi
General Manager

Visit Booth B12 at Zabeel Hall 3!
Lubrex is proud to showcase its latest automotive, industrial, and EV lubricants at Automechanika Dubai, one of the Middle East’s premier automotive events.

Discover market-focused product presentations and connect with distributors, OEMs, and technical partners on performance, durability, and total cost of ownership.

To enhance workplace safety, Lubrex organized a Firefighting & Fire Warden Training delivered by a certified safety consultant. Training focused on:

• Fire prevention and correct extinguisher use
• Emergency communication and evacuation planning
• Practical drills, equipment audits, and reaction-time assessments

These initiatives ensure our workforce remains well-prepared in line with international safety standards.

Lubrex participated in the MARA Automotive Ecosystem (MATEC), Malaysia’s national platform uniting Bumiputera manufacturers, suppliers, and vendors. This initiative:

• Expands access to high-quality Lubrex lubricants in the region
• Strengthens Lubrex’s role within Malaysia’s automotive industry
• Supports innovation and capability building across the supply chain

Sustainability remains central to our operations, with recent initiatives including:

• Energy optimization: equipment upgrades and industrial lighting improvements
• Water stewardship: process water recirculation and advanced leak prevention
• Waste management: segregation, recycling, and KPI-driven monitoring

These measures ensure continuous improvement while reducing our environmental footprint.